SEO case studies and notes on AI search
What I changed on Shopify stores and local business sites, what moved, and when. Every result shows the period it was measured in and where the number came from.
Rankings and citations are the positions recorded during each engagement. Search results move after a handover, so a query checked today may look different.
Start with one fix
Want this kind of result for your store?
Send your store URL and a line on what you sell. I’ll reply with the first fix I’d make and whether I’m the right person for the job.
Freelance or full-time remote. Australian and US hours.


